Summary of activities of Elderly Health Promotion Week

This time in 202X, the theme of "Scientific Fitness The Elderly Health Publicity Week with the theme of "Healthy Elderly Care" has been completed, covering a total of 12 urban communities and 3 public elderly care institutions in the jurisdiction. A total of 17 activities such as offline free clinics, theme lectures, and door-to-door follow-up were carried out, and 2,136 elderly people were directly served. Popular science released by the official video account The total number of views of the short video reached 124,000, and the satisfaction rate of the elderly group surveyed after the event was 92.7%. However, there are also problems such as skewed service coverage, insufficient content adaptability, and low science popularization conversion efficiency. It has not reached the preset goal of "full coverage of the elderly and a 30% increase in core science popularization awareness rate."

To tell you about the most memorable incident, at the free clinic in Xinghua Community last Wednesday, 72-year-old Aunt Zhang Guiying clutched the newly printed bone density report and chased Dr. Wang from the orthopedics department for almost 20 minutes. She fell down while dancing in the square a while ago, and came across several posts on short videos about "Osteoporosis in the elderly requires imported calcium supplements." She frugally bought three boxes of more than 300 yuan of calcium tablets and ate them for two months. After taking the test this time, she found out that she was suffering from vitamin D deficiency due to lack of daily exposure to the sun. She didn't need to take so expensive calcium tablets. She just had to go out for half an hour more every day and take some ordinary D3 drops. We met no less than 100 elderly people like her who were misled by half-true and half-false health information on the Internet during this event.

In fact, when we were preparing for this event, we had two completely different ideas internally. Several colleagues in charge of community liaison insisted on putting the content that the elderly asked the most about, such as prevention of pension fraud, emergency response to falls at home, and daily management of hypertension and diabetes, first. They felt that if people took an hour or two to participate in the activity, they should provide "dry information that can be directly used" and not create too high-level content. People listen; experts from the Department of Geriatric Health of the Centers for Disease Control and Prevention pointed out that now everyone is focusing on explicit problems such as chronic diseases and fraud, while hidden health problems such as nutritional imbalance, loneliness and anxiety, and early screening for cognitive impairment in the elderly have been seriously ignored. We should take the opportunity of the publicity week to do science popularization to fill in the gaps. In the end, we settled on one, and each of the two types of content accounted for half of the session. The contrast was particularly obvious: the session that talked about chronic disease management and fraud prevention was full of seats, and many elderly people even brought small notebooks to take notes verbatim, and had to hang around the staff for a long time to ask questions after the session was over; for the session that talked about nutrition for the elderly and emotional relief, one-third of the people left less than half an hour after the opening, and most of the people who stayed to finish the session were the children who accompanied the elderly.

There is also a very disturbing statistic. We have compiled the information of all the elderly people present. 82% of them are those under 70 years old, in good physical condition, and who often participate in community activities. Elderly people over 80 years old who have real mobility difficulties and those who live alone and are disabled basically did not show up at the event. We had previously planned door-to-door free clinics and the delivery of science manuals, but the community was already short of manpower and had to coordinate hospital visits. In the end, we only visited 17 households, which was less than one-tenth of the registered elderly living alone in the jurisdiction. This meant that the group that needed health services the most was not reached.

I followed 8 activities this time, and the biggest feeling is that many of the health knowledge that we young people think is "common sense" may not be clear to the elderly. A 68-year-old man told me that after he was diagnosed with diabetes, he heard people say that "eating rice raises blood sugar quickly." He had been drinking white porridge for three months, but his blood sugar was recently higher than before. This time, he heard from the nutritionist that the glycemic index of porridge is higher than that of rice. If the amount is controlled, rice can be eaten normally. There was also an aunt who heard the host in the live broadcast room saying that health supplements can "stabilize blood pressure", so she reduced her antihypertensive medicine by half and mixed it with health supplements. She has been dizzy recently. This time her blood pressure soared to 160, and she realized that she had been cheated. How complicated would you say these things are? In fact, there really isn't, but either the information on the Internet is so mixed that the old man can't tell it apart, or the children are busy at work and don't have the patience to break it up and tell it to the old man.

There is no particularly grand plan for the next step. First, we will compile the most frequently asked questions from more than 200 elderly people collected during this event into a Q&A booklet with larger fonts and cartoons. A few copies will be placed in the nursing homes and community guard rooms in each community, so you can pick them up when passing by. There are also elderly people who are not covered this time. I plan to cooperate with the community grid workers. Next time they visit their homes, they can bring the pamphlet and help them measure their blood pressure and blood sugar. There is no need to perform any grand ceremony, and they can help everyone one by one. Oh, yes, there is also a short video that has received a lot of views this time. I plan to make it based on the questions that the elderly ask the most in the future. I don’t need to use too professional terminology, just use vernacular, so that the elderly can understand and use it, which is better than anything else.