Elderly nutrition products processing manufacturer

When looking for a reliable OEM manufacturer of nutritional supplements for the elderly, the core thing is to grasp the three criteria of "compliance and hard qualifications, R&D capabilities for exclusive formulas for the elderly, and supply chain stability." Don't just focus on the numbers on the quotation - 80% of the brands I have come into contact with that have stepped into the OEM pitfalls skipped the first two verifications for cheap, and ended up losing money and ruining their reputation.

Last year, I helped a friend in Hangzhou who was doing group buying for the elderly in the community to check out the supply chain. He initially found a factory that quoted a price that was 32% lower than the industry average. The other party assured him that the number of viable bacteria was up to standard and it had blue hat qualifications. However, when the large shipment was sent for inspection, the number of viable bacteria was only 16% of the labeled value. Food additives that exceeded the standard were also found. The goods worth hundreds of thousands were scrapped and the channel was compensated with a liquidated damages of RMB 30,000. Now, the sales of that factory cannot be contacted.

In fact, there has never been a unified standard for selecting OEMs for elderly nutrition products in the industry. The two groups of people have completely different ideas: one group is a firm "big factory party". No matter what product they make, they will give priority to leading OEMs such as Xianle and Baihe Co., Ltd., or OEM lines under brands such as Tomson By-Health and Conba. The advantage is that there is absolutely no problem with compliance and the production process is fully transparent. , you can even get the endorsement of "produced by a large manufacturer" when promoting to the outside world, which is particularly popular for brands that produce high-end gift lines and public domain traffic online. The only problem is that the threshold is high. Take the most common protein powder for middle-aged and elderly people as an example. The minimum order quantity of the leading factory is basically 300,000 cans, and the payment alone will cost millions. Small brands that are just starting out cannot afford it.

The other group is the "specialized small factory group", which prefers to find small and medium-sized factories that are deeply involved in the elderly nutritional products segment. For example, some factories only make ammonia sugar and chondroitin for bone and joints, and some factories specialize in low-GI nutritional powder for the elderly with diabetes. The R&D teams of such factories deal with the needs of elderly users every day, and many details are more thoughtful than the brands: for example, knowing that the elderly are afraid of sweetness, they make sucrose-free formulas by default.； Knowing that the elderly have difficulty swallowing, the tablets are made smaller and instant coating is added. ； Even the packaging will be made with easy-to-tear openings, so there is no need to find scissors to open it. The minimum order quantity of this kind of factory is also flexible, with a minimum order of 10,000 pieces. It is very friendly to small and medium-sized brands that are in the private sector and community-oriented markets. The only thing you have to pay attention to is that you have to take the time to verify the qualifications yourself, and don't run into small workshops that are trying to sell you something.

Many people don’t know how to check qualifications. In fact, you don’t even need to look at the shiny honor certificates issued to you by the manufacturers. You can go directly to the special food information inquiry platform of the State Administration for Market Regulation and enter the full name of the manufacturer, whether it has blue hat production qualifications, whether there have been any administrative penalties in the past three years, and whether there are any records of unqualified product sampling inspections. Once you check, it will be accurate, and you won’t be able to fake it at all. And no matter how fancy the other party says, you must do a small test first, and send out a small batch of 1,000 copies for inspection. If all indicators are qualified, you can then sign a large-scale contract. This step cannot be omitted, really.

Last month, I accompanied a client to a factory that specializes in calcium products for the elderly in Yantai, Shandong Province. As soon as we entered the R&D room, we saw more than 20 versions of prepared trial products on the table. The R&D lady took us to try them and said that this one is for the elderly who have lost all their teeth. I asked them if any of their customers had mentioned adding "quick-acting" effects, and the eldest sister laughed and said that there were too many. There were requirements such as taking it for a week to lower blood pressure and taking it for half a month to treat joint pain. They refused all such orders. Nutritional products for the elderly must be safe first, and useful second. Those who make exaggerated publicity will harm the elderly in the end and ruin everyone's jobs.

Many people also say that it is better to build a production line yourself than to find an OEM. The right to speak is in your own hands. This is true, but if you do the math, you will know that building a special food production workshop that meets GMP standards requires at least 200 for the equipment and qualification approval. Starting from 00,000, not counting the annual personnel, operation and maintenance, and testing costs. If your brand's annual sales volume is less than 10 million, building a factory will be a total loss. It is a more rational choice to find a reliable foundry to run the model and then consider expanding production capacity.

In fact, there is never an "optimal solution" when looking for an OEM for elderly nutrition products. The one that suits you is the best. If you want to make a high-end gift line and go through a big platform like JD.com and Tmall, it is very safe to choose the leading factory.； If you do community group buying and go deep into the market, focusing on high cost performance, it will be more cost-effective to find a small, specialized, niche factory. The key point is don't be lazy, don't just listen to the salesman's advice, go to the factory twice more, check the qualifications several times, and do one more test. It is more useful than any factory selection guide. After all, you are making food for the elderly, so there is no room for sloppiness.